Category Archives: Norma Cameron

The Power of Legacy Stories: A Daughter’s Love

Posted on February 21, 2012 by

Why Gather Legacy Stories? If you’re interested in learning a little about why you should bother, why not read this true story…  The Phyllis Summerhayes Story While I believed that gathering and sharing legacy stories was important in honouring donors, … Continue reading →

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Tips on Developing Your Mission Statement: Your Cornerstone Story

Posted on February 6, 2012 by

Your mission statement is often the briefest component of your Case for Support.  But its size shouldn’t dictate the time invested in getting it right.  In fact, if written with clarity and depth of meaning, it should be the most … Continue reading →

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The Narrative Approach in describing Fundraising Projects

Posted on January 31, 2012 by

As part of any Case for Support, there are usually a number of fundraising projects.  I have found that a helpful ‘first step’ in creating engaging case statements, or proposals, is to develop snapshots of current fundraising projects.

Posted in Discovery Dialogue, Fundraising, Norma Cameron | Leave a comment

Norma’s TEDx Talk

Posted on January 16, 2012 by

Norma Cameron’s TEDx Talk. Cultivating Narrative Intelligence…The Evolution of Story As we evolve into a global community, the skills of a storyteller – cultivating imagination, embracing listening and exercising perceptual agility – are needed more than ever before. Why? Through … Continue reading →

Posted in Granny Jamieson Stories, Narrative Philanthropy, Norma Cameron, Stories, Storytelling | Tagged , | Leave a comment

Telling Your Organization’s Story

Posted on January 16, 2012 by

After years of being a storyteller and a fundraising/communications consultant, I decided to marry these two pursuits to create the most effective way for non profit organizations (and others) to communicate to their target markets to accomplish two main goals: generate … Continue reading →

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Narrative Philanthropy II: Checking the Pulse

Posted on May 15, 2011 by

Checking the Pulse: Alive, Well and Growing in Leaps and Bounds By Norma Cameron, CFRE It all started over a wonderful lunch with a good friend in a trendy Italian restaurant on Robson Street, downtownVancouver on a warm spring day … Continue reading →

Posted in Narrative Philanthropy, Norma Cameron, Organizational Storytelling, Storytelling, The Narrative Company | Tagged , , , , | Leave a comment

Community Foundations as Orchards

Posted on May 15, 2011 by

Having just presented a session on Telling Your Organizational Story at the Community Foundation of Canada’s International Conference (May 10-12), I was reminded of a story I wrote last year when working with a community foundation in Alberta.  It’s based … Continue reading →

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Narrative Philanthropy I: Blending the Art & Science of Planned Gifts

Posted on April 26, 2011 by

Narrative Philanthropy I Blending the art and science of Legacy Gifts: The Narrative Approach   We shall not cease from exploration And the end of all our exploring Will be to arrive where we started And know the place for the … Continue reading →

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